Want Your Own Magazine?

Build your brand. Generate leads. Encourage customer loyalty. And do it cost effectively through custom publishing. Custom products let you tell your story, in your own words, and get into the hands of both professionals and consumers. It’s a tried and true way to boost your business.

Facts About Custom Publishing

Seventy-eight percent of consumers consider custom publications a more effective way for companies to tell them about their products or services than other forms of advertising and 74% of business professionals agree.

Corporate America produces more than 125,044 unique custom publications annually and spends $55.6 billion each year doing so. Custom publishing, as an industry, is similar in size to these media sectors: consumer magazine publishing, radio and network television.

Plus, 40% of companies plan to spend more on custom publishing next year.

Statistics, research & quotes: Custom Publishing Council website, BtoB Media Business magazine (October 2004)

Worth International Media Group: Your Custom Publisher

With more than 40 years producing custom publishing solutions, Worth International is a full-service company that turns out high quality magazines, specialized publications and websites for the travel, meeting and retail industries, and for consumers, Worth International also offers integrated marketing programs and web solutions.

Whether you’re a customer, advertiser or reader of Worth International products, you can count on top notch service. From the sales staff to the editorial department, Worth International employees are professionals who work with you to meet all your needs from product concept to execution to distribution.

Worth International clients, present and past, include the Greater Fort Lauderdale Convention and Visitors Bureau, Spirit Airlines, Mexico Tourism Board, Walt Disney World, Universal Studios, Anheuser Busch, the State of Florida, Continental Airlines, Cancun Convention and Visitors Bureau, Kissimmee/St. Cloud Convention and Visitors Bureau, The Miami Herald and the Palm Beach County Cultural Council, Gaylord Hotels, Paseo Herencia (Aruba) and Broward Health.

For more information on your next custom publishing project, contact Laurel Herman, (305) 828-0123, ext. 121, laurel@worthit.com.